• Assistant Manager- Loyalty

Industry Retail Chains
Location Maharashtra Mumbai
Experience Range 4 - 10 Years
Qualification Graduation

Job Description
About Us
Established in 2009, R2R is one of India oldest Leadership Hiring Firm in India. R2R is driven by active partnerships with industry bodies and customers with unparalleled domain knowledge. R2R’s Customised Approach in deploying these solutions supports clients with best fit solutions to match up to their requirements. Clients can expect to Stay Ahead in their businesses by partnering with R2R. We not only understand the domain and “talk the language” but also can help our customers to get aligned with industry initiatives! At the same time, R2R recognises that every customer has a unique context that is shaped by their goals and business models, competitive challenges, size, constraints, cultural sensitivities, etc. R2R therefore takes a “Customised Approach” and works collaboratively to architect solutions that optimise value for the customers.
About Company
In the year of liberation, 1947, a lone shoe store opened its doors to the public in Colaba, Mumbai. Metro Shoes, the brand, is now a household name in India. Over the past seven decades, the company and the brand have become synonymous with unmatched quality, skilled craftsmanship and high-fashion products in the footwear industry. Metro Shoes has a countrywide network of retail stores at more than 200+ locations across 100+ cities in India designed to bring customers, an extensive collection of footwear and accessories to suit their every need. What began as a single outlet in Mumbai has today grown into a nationwide chain of exclusive fashion footwear and accessories stores for the entire family. Mission Statement To be the number one brand in the footwear and accessories market and to be recognized as a prestigious company through focused business development, differentiation through innovation, passion through empowerment, and cost reduction through economies of scale and world class systems and procedures. Corporate Vision To be the biggest and the best Indian shoe company. Corporate Values Strong Customer Relationship and Service Passion for Perfection Respect and Empowerment of Individuals Differentiation through Constant Innovation Integrity Corporate Philosophy Excellence in Merchandise Offer the best Indian and International designs in footwear Offer the best
Roles and Responsibility

JD for Assistant Manager- Loyalty

Exp- Min 4yrs

Loyalty program management:

  • Develop loyalty and CRM marketing calendar
  • Develop data & insights driven retention marketing plan
  • Monitor key loyalty KPIs and prepare decks (ppt) for CXO meetings
  • Manage and liaise with multiple brands to plan member engagement
  • Loyalty campaign planning & execution:
  • To enhance repeat and incremental sales for different brands ideate campaigns and offers across different channels (SMS, email, social, app)
  • Campaign implementation through in-house/partner tool and ensure execution timelines
  • Report, analyze the campaign performance and provide recommendations
  • Make sure data & reporting is accurate and timely presented to stakeholders


Good in MS Excel, and PowerPoint (any tool like Power BI is added)

Excellent communication skills and stakeholder management at a different level



Recruiter Name Janhavi
Recruiter Email Id recruiter15@r2rconsults.com
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