• Campaign Manager

Industry Retail Chains
Location Maharashtra Mumbai
Experience Range 2 - 7 Years
Qualification MBA
Open

Job Description
About Us
Established in 2009, R2R is one of India oldest Leadership Hiring Firm in India. R2R is driven by active partnerships with industry bodies and customers with unparalleled domain knowledge. R2R’s Customised Approach in deploying these solutions supports clients with best fit solutions to match up to their requirements. Clients can expect to Stay Ahead in their businesses by partnering with R2R. We not only understand the domain and “talk the language” but also can help our customers to get aligned with industry initiatives! At the same time, R2R recognises that every customer has a unique context that is shaped by their goals and business models, competitive challenges, size, constraints, cultural sensitivities, etc. R2R therefore takes a “Customised Approach” and works collaboratively to architect solutions that optimise value for the customers.
Roles and Responsibility

Location: Bangalore

 

CAMPAIGN MANAGER

Google:

 

About this role:

As part of the marketing team, you will be working closely with the brand, marketing, and product managers.

 

What you will do

         Planning, execution, management, and optimization of paid google ads, search and display campaigns covering the entire SEM gamut to drive objectives.

         Work with a budget, meet deadlines for multiple projects and ensure ROI on marketing campaigns.

         Creation of campaign calendar to help support business goals for all our Business Units.

         Collaborate across all the functions to drive timely completion of deliverables - teams include design, brand, content, digital, website, retail, paid media, marketing operations, and direct mail.

         You should have demonstrated experience in spending and running sizable ad spends on Google and worked with Google Ads teams.

         Ability to demonstrate measurable impact of campaign strategy and to deliver focused results in a fast-paced environment

         Ability to successfully navigate and influence within a complex business environment.

         Ability to handle multiple, simultaneous projects under deadline pressure.

         Conduct regular analysis of key metrics across ad, ad set, campaign level to improve campaign performance

         Create reports on key marketing and sales metrics

         Keep organized records of marketing metrics and results of past campaigns

 

You need to have:

         Google 2-7 years of Ads Experience is a MUST HAVE

         Google Ads certification is a plus but not mandatory for a quality experienced applicant

         E-Commerce experience is a MUST HAVE

         Attention to detail is essential

         Experience in basic design platforms (i.e. Canva) is a plus.

         High level of drive, initiative and self-motivation

         Ability to take internal and external stakeholders along

         Understanding of Technology and User Experience is a plus

         Growth Mindset

         Willingness to experiment and improve continuously

         Proficiency in MS Excel, PowerPoint, Word and Google productivity Suite. You will be preparing analytics reports for the entire business unit as well as specific brand campaigns.

         Strong analytical skills and data-driven thinking.

         In-depth and hands on experience with website analytics using a variety of analytics tools like Google Analytics, including setting it up as well.

         Understanding of the end-to-end process of the B2C marketing funnel

         Strong multi-tasking and project management skills.

         Preferably worked in luxury/premium industry.

 

 

 

Facebook

 

What you will do

 

         We are looking for a Facebook Ads Associate to help plan and implement Facebook ad campaigns for a diverse set of brands.

         Manage all paid search campaigns on Facebook, Instagram, and LinkedIn and other display marketing engines.

         Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, email and other digital channels

         Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition- including responsibility for landing page, funnel optimization to improve relevance and improve conversion rates.

         This individual should be analytical and detail oriented and will be responsible for the creation, set-up, and execution and optimization of various ads and campaigns.

Implementing campaigns using a structure and strategy that best suits business and goal.

         Analysing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites while maintaining a strong ROI for every stakeholder's marketing budget.

         Communicate with the stakeholder on a regular basis to report on campaigns and overall health and provide recommendations to enhance performance.

Monitor and analyse advertising trends, make optimizations recommendations.

         You should have demonstrated experience in spending and running sizable ad spends on Facebook/Instagram and worked with Meta/Facebook Ads teams.

         Ability to demonstrate measurable impact of campaign strategy and to deliver focused results in a fast-paced environment

         Ability to successfully navigate and influence within a complex business environment.

         Ability to handle multiple, simultaneous projects under deadline pressure.

         Conduct competitor research via Facebook ads library, social platforms, SEMRush etc

         Plan campaign structures depending on the business objectives, budgets, and competition

         Coordinate with the Marketing Design and Content teams to create advertising material (e.g. ad creatives, GIFs, videos, carousels)

         Conduct regular analysis of key metrics across ad, ad set, campaign level to improve campaign performance

         Create reports on key marketing and sales metrics

         Keep organized records of marketing metrics and results of past campaigns

         Coordinate with clients as needed to prioritize work

 

You need to have

         Proven work experience as a Facebook Ads Associate or Digital Ads Manager, or similar role

         Knowledge of marketing digital tools and techniques

         E-Commerce experience is a MUST HAVE

         Self-starter, motivated, and able to take initiative and work independently.

         Strong verbal and written communication skills

         Data-Driven

         Experience in basic design platforms (i.e. Canva) is a plus.

         Solid computer skills, including MS Excel, web analytics and Facebook

         Business Manager

         Excellent communication and presentation skills

         Strong analytical skills with a goal-oriented attitude

         Preferably worked in luxury/premium industry.

 

Recruiter Name Palak Ganwani
Recruiter Number 8668414233
Recruiter Email Id recruiter13@r2rconsults.com
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