• Lead Generation Specialist - B2B

Industry IT-Software / Software Services / testing
Location Bangalore
Experience Range 2 - 5 Years
Qualification B.Tech/B.E. (Computers), MBA

Job Description
About Us
Established in 2009, R2R is one of India oldest Leadership Hiring Firm in India. R2R is driven by active partnerships with industry bodies and customers with unparalleled domain knowledge. R2R’s Customised Approach in deploying these solutions supports clients with best fit solutions to match up to their requirements. Clients can expect to Stay Ahead in their businesses by partnering with R2R. We not only understand the domain and “talk the language” but also can help our customers to get aligned with industry initiatives! At the same time, R2R recognises that every customer has a unique context that is shaped by their goals and business models, competitive challenges, size, constraints, cultural sensitivities, etc. R2R therefore takes a “Customised Approach” and works collaboratively to architect solutions that optimise value for the customers.
Roles and Responsibility

We are looking for someone to set up and build on our B2B marketing function. A number-driven individual specializing in business lead generation will be an appropriate fit.


-         Develop Enterprise B2B Marketing Strategy to drive growth


-         Design, execute and own lead gen campaigns


-         Manage internal & External teams and collaborate cross functionally for campaign execution


-         Plan and Conduct frequent webinars, Partner marketing activities to generate interest in Industry clusters


-         Understand the product, company vision, target audience and come up with the right messaging and deliver it across touchpoints


-         Focus on cultivating customer evangelists and spokespersons


-         Participate in Marketing events, conferences, and, industry events to build the brand name and generate new enterprise business


-         Track, measure, and report on all ABM activity based on Sales KPIs and successes




-         2 - 5 years of relevant experience with a SAAS platform


-         Good understanding of multiple marketing channels and its impact on performance


-         Outstanding written and verbal communication skills


-         B.tech or equivalent Graduation, MBA will be preferred


-         Working knowledge of Zoho (Or any other CRM)


-         Ability to deal with ambiguity and work cross-functionally with a wide range of employees with different skill sets


-         Requirements is such a strong word. We don't necessarily expect to find a candidate that has done everything listed, but you should be able to make a credible case that you've done most of it and are ready for the challenge of adding some new things to your resume




Recruiter Name Zarina Darji
Recruiter Number 9137780944
Recruiter Email Id recruiter3@r2rconsults.com
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